About Us

ABOUT US

Welcome to Wyde Footwear, where we live and breathe foot freedom every single day. Born from the relentless pursuit of comfort and style, we're not just a sneaker brand – we're a movement, dedicated to revolutionizing the way you think about footwear.

WE ARE WYDE FOOTWEAR

Founded by brothers Melker and Rasmus Svärd, Wyde Footwear emerged from a shared frustration with uncomfortable shoes.

We've been where you are, feeling the pinch, the ache, and the longing for something better. Fueled by a passion for change, we set out on a mission to redefine what it means to wear shoes. With us, you can have it all: comfort, style, and functionality. No more compromise.

What sets us apart? It's our unwavering commitment to excellence. Every stitch, every detail is carefully curated to ensure the highest quality. Our shoes are designed in Sweden and crafted with care in Portugal, using sustainable practices that prioritize both people and the planet.

FEET DESERVE FREEDOM

That's why every pair of Wyde Footwear is meticulously crafted to mimic the natural form of your feet.

“Designing sneakers that honor the anatomy and optimal functionality of the foot, while infusing them with visually captivating aesthetics, is a daily challenge we embrace and love”

- Melker, co-founder & CEO

“As a former athlete and a dedicated physiotherapist, I know the importance of strong foundations. Our footwear not only strengthens and aligns your feet, but also embodies style and fashion. Join the movement of reimagining what a sneaker can be”

- Rasmus, co-founder & head of physiotherapy

news & Insights

Functional Fashion: My Foot Function’s Take on Wyde

Wyde Footwear stands out for combining function with style, offering a shoe that respects the foot’s natural anatomy while still being visually appealing. Why Wyde is a Functional Choice: Anatomical...

Why Health Experts Recommend Wyde Footwear

Wyde Footwear is highly recommended by top health experts, including physiotherapists and sports scientists, for its unique design that supports the natural anatomy and functionality of the foot. Endorsed by...

The Shoe Effect in Sri Lanka 2023

Hey you! As we are typing this, we are packing our final stuff because tomorrow is the day - we are finally heading out to Sri Lanka to conduct the...

Anna's Journey to Foot Health

In September 2023, Anna joined our pilot study for The Shoe Effect, a collaborative study between My Foot Function and Wyde Footwear. Her story is a testament to the transformational...